Interscope Records

Interscope Records is a juggernaut in the music industry with many artists and labels signed on. While Interscope’s image in the music industry is formidable, their web presence needed improvement. The current site was intended to showcase their artists by integrating social media feeds into the site. Unfortunately this ended up diverting visitors away and overcomplicating the layout.

In designing a solution for this, the site layout was revised, clutter removed and content simplified to improve site navigation and keep visitors engaged. Interscope is all about its music and the best way to highlight this is with imagery that sells their Artists. Along with the heavy imagery, a fun interactive hover pulling color into some of the images was added creating an enjoyable exploratory experience for visitors.